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Defining Badges (Gamification)
Updated this week

Badges are a visual recognition of an attendee's engagement efforts. While not necessary for your gamification and engagement efforts, badges can be a fun and entertaining addition to any event or program.

Badges are defined by you and are based on goals. If you decide to implement badges, you should think about what activities you feel would be well served by the additional recognition of a badge. To help you create your badges, EventsAir includes a library of sample badges that you are welcome to use and modify as you require. These example badges encourage social networking, trivia question answers, participation in EventStream, and recognize attendees who visit at least a certain number of exhibitors.

Creating Badges

There are three essential steps in creating a badge:

  • Naming Your Badge

  • Connecting the Badge to One or More Goals

  • Defining the Goal Target

  • Creating the Badge Icon

Naming Your Badge

You should always try to create a fun and interesting name for your badge, something that makes the meaning of the badge obvious to the attendee.

Connecting to Goals

This is the heart of badge creation. A badge recognizes an attendee for completing certain goals, and sometimes a combination of multiple goals is appropriate. For example, if you are awarding a Social Badge, you may want to award points by submitting photos and videos to EventStream, which would be two different goals.

Goal Targets

This is where you define the number of goal completions needed to earn the badge. You are also able to create a badge series, where, for example, 3 completions earns a silver badge while 10 completions earns a gold badge.

Creating Your Badge Icon

EventsAir will let you create badges using our built in library of icons, along with choosing the color of your badge background. These badges are professional in design and offer you ease and flexibility in deployment.

However, you can also import your own artwork, as long as the image is 144 x 144 pixels in size. EventsAir will place the badge name below your icon.

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